The New York Times (registration required) reports that Disney are entering the personal computer market. With a childish design, built in content control and other kid-friendly features, it could be a breakthrough or just another specialized device flop. The $599 Dream Desk PC would be available through the Disney catalog and at www.disney.com beginning Aug. 12 and at CompUSA stores in mid-September. It comes bundled with ContentWatch’s Internet filtering tools and multimedia children’s software called Disney Flix, Pix and Mix. In addition to the new blue-and-yellow PC, Disney is releasing other Dream Desk products in similar colors: a digital camera ($79), a video game controller ($19), a printer ($70) and a digital video camera ($99) shaped like the number nine.
Disney Enters the Computer Market