While Hasbro is the master toy licensee on DreamWorks’ latest hit Kung Fu Panda, the studio will have to settle for a smaller partner on its first stereoscopic 3D film next March. ToyQuest’s line for Monsters vs. Aliens will include action figures, non-electronic table top games, vehicles, playsets, role-play products, plush, youth electronics, seasonal toys, activity sets and rack toys. Anticipation on the film is high so hopefully this lower profile partnership is not a bad omen for the film.
Monsters vs. Aliens toy licensee announced