Jim Hill Media writes of McDonalds’ wanting to renew their contract with Disney- but this time, with the restaurant chain having the ability to choose which Disney theatrical releases, theme park events and/or home video & DVD releases it promotes. This development comes as the result of lackluster box office performances from some of Disney’s projects, in addition to the possibility that Disney and Pixar will not renew their partnership.
Mickey D. wants Mickey M. on own terms