Internet Movie Database reports that, according to the Bombay daily Financial Express, Viacom’s MTV and Nickelodeon units will likely outsource animation work from India. Although the U.S. produces most of the animation content for the channels, some of the work for such animated series as Rugrats, Catdog, and SpongeBob SquarePants will possibly be produced in India. “We are looking at possibilities of sourcing animation work from India for our group of channels. There is a low-cost advantage. Besides, the quality of Indian animation is good. We, however, haven’t firmed up our plans yet,” says Alex Ferrari, MTV Networks International COO, to Financial Express.
Viacom animation to be outsourced to India