A beauty contest dubbed “Miss Digital World” will begin in Italy next week according to CNN. “Digital artists, advertising agencies and video game programmers from around the world have been asked to send a computer design of their perfect woman to www.missdigitalworld.com, complete with date of birth and body measurements”. The winner will be announced in November 2004. While contestants are required to state that they have “not have taken part – not even as extras or cameos – in pornographic films, shows or plays nor have made statements… in any way out of tune with the moral spirit of the competition”, the winner may go on to “greater things with roles in video games, virtual reality films and adverts”.